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ITALCHEM

Marketing Services: The Business Arena


'Achille and Ettore' by Donato Creti

Surviving in the business arena requires continuous struggling,
strong determination and well sharpened weapons


Starting up a new business is a relatively easy task, mostly related to a brilliant intuition of the entrepreneur, but remaining competitive during the years, making all right choices and taking advantage of all possible opportunities are tasks which require much more.

In a more and more globalized world, competition is getting harder. In order to survive, contenders are obliged to keep upgrading their technologies and machinery, because savings from investments do not compensate lower margins caused by slower production, inferior quality, higher percentage of waste and second quality output, and to keep growing, conquering new markets where risks are higher, due to limited knowledge of the territory.

Our Activity and Organization


Troy Horse

As in war, also in business a correct strategy based on inside intelligence
is a must for conquering new markets


When entering a new market, knowledge of its specific characteristics is the first key for success. Since 1995, Italchem successfully assists several foreign companies for promotion of their technologies, marketing of their products, and outsourcing from Turkey. During several years of activity We have acquired a wide marketing experience in the sectors of Textile Machinery, Chemicals and Products, Machinery for Metal Industry and Surface Treatment, Packaging Machinery, Industrial Components for several applications, Specialty Chemicals, Iron Profiles and other industrial products.

In the performance of this activity, main instruments of Italchem are a strong professional background, efficiency in communications and dynamism, while main assets are the solid experience, the very positive image built up in the Turkish Market and a professional team capable to assist its principals and customers at any time. In order to promote its Principals, during the years, Italchem took part in many exhibitions and promoted several seminars


Range of Services

  • LOCAL REPRESENTATION
  • DIRECT MARKETING
  • ASSISTANCE IN MARKETING ORGANIZATION
  • ASSISTANCE IN OUTSORCING ORGANIZATION
  • ASSISTANCE IN QUALITY CONTROL
  • IDENTIFICATION OF COMMERCIAL PARTNERS
  • MARKET RESEARCH
  • TECHNOLOGY TRANSFER

    Presentations

    You can find hereafter some presentations from lectures given by Guido Quagliardi on related subjects:

  • COUNTRY PRESENTATION,
    Presentation of Turkey, given by Guido Quagliardi at the Chamber of Commerce of Mantova, in December 2010 (updated in 2011)

  • GLOBALIZATION, AN OPPORTUNITY OR A CALAMITY,
    History and considerations about Globalization, Okan University of Istanbul, April 28th, 2010


    Our History and curriculum International Partners Marketing Division Joint Ventures / M&A Management Consulting Making business in Turkey Presentation Italchem 2008 contacts