Starting up a new business is a relatively easy task,
mostly related to a brilliant intuition of the entrepreneur, but remaining competitive during the years,
making all right choices and taking advantage of all possible opportunities are tasks which require much more.
Marketing Services: The Business Arena
Surviving in the business arena requires continuous struggling,
strong determination and well sharpened weapons
In a more and more globalized world, competition is getting harder. In order to
survive, contenders are obliged to keep upgrading their
technologies and machinery, because
savings from investments do not compensate lower margins caused by slower production,
inferior quality, higher percentage of waste and second quality output, and
to keep growing, conquering new markets where risks are higher, due to limited
knowledge of the territory.
Our Activity and Organization
As in war, also in business a correct strategy based on inside intelligence
is a must for conquering new markets
When entering a new market, knowledge of its specific characteristics is the first key for success.
Since 1995, Italchem successfully assists several foreign companies
for promotion of their technologies, marketing of their products, and outsourcing from Turkey.
During several years of activity We have acquired a wide marketing experience
in the sectors of Textile Machinery, Chemicals and Products, Machinery for Metal Industry and Surface Treatment, Packaging Machinery,
Industrial Components for several applications, Specialty Chemicals, Iron Profiles and other industrial products.
In the performance of this activity, main instruments of Italchem are a strong professional background,
efficiency in communications and dynamism, while main assets are the solid experience, the
very positive image built up in the Turkish Market and a professional team
capable to assist its principals and customers at any time.
In order to promote its Principals, during the years, Italchem took part in many exhibitions and promoted several seminars
Range of Services
ASSISTANCE IN MARKETING ORGANIZATION
ASSISTANCE IN OUTSORCING ORGANIZATION
ASSISTANCE IN QUALITY CONTROL
IDENTIFICATION OF COMMERCIAL PARTNERS
You can find hereafter some presentations from lectures given by Guido Quagliardi on related subjects:
Presentation of Turkey, given by Guido Quagliardi at the Chamber of Commerce of Mantova, in December 2010 (updated in 2011)
GLOBALIZATION, AN OPPORTUNITY OR A CALAMITY,
History and considerations about Globalization, Okan University of Istanbul, April 28th, 2010